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Real Estate Listings in Google

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Many people consider real estate listing as a very essential means to search for real estate. In addition, this is a useful channel for sellers, purchasers and brokers of real estate. With the advent of the electronic age, the real estate industry jives along with technology as it utilizes the World Wide Web to cater to the needs of people around the world. Fortunately, transactions can already be executed through the internet, thus giving the people high quality service and more importantly, great convenience. It is no wonder that the internet proliferates with real estate listings. This will allow buyers and sellers of real estate to make sound choices among the numerous real estate listings offered to them by the real estate sites they visit.

Just recently, some widely used search engines penetrated the world of real estate. One of these is the Google search engine. Fortunately, Google, in partnership with a real estate search engine called Trulia, decided to host more than 500,000 real estates listings. Hosted real estate listings will come from Realogy’s affiliated companies such as big real estate firms Century 21, Coldwell Banker and ERA.
Through this Google and Trulia project, all real estate listings that are searchable only through Realogy’s search engine will be made available in Google and Trulia. This is truly significant as Google is really a widely used search engine among other search engines.

According to Mr. Richard Smith, Vice-Chairman and the President of Realogy Corporation, the project is truly significant and remarkable as it has really undergone thorough and careful research. This will be a part of history as its strategy focuses on maximizing the benefits of the World Wide Web to the advantage of the company’s clients, franchisees and affiliates.

Google is truly populated with people from all walks of life, including those who are interested in real estate. For this reason, Realogy’s real estate listing on Google will be a very helpful resource. In November 2006, 58 percent of real estate queries were provided by Google. This project was launched in October of the year 2005. Instead of creating partnership with eBay, which is a popular site for online shopping, Google chose the three largest real estate companies to host its real estate listings.

Truly, technological advancements have reached such horizons that people can have an alternative to person-to-person transactions. This is made possible through the internet. Since it is available to almost everyone, people can actually make a great amount of money through it. As such, Google has taken advantage of the popularity of the internet to bring millions of people together in one big marketplace to buy and sell real estates.











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